Application of neuromarketing techniques in FMCG industry

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Application of neuromarketing techniques in FMCG industry the example of Magnum.pdf (1.65 MB)

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2023

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Maqsut Naribayev University International School of Economics

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FMCG industry, neuromarketing

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http://repository.kazguu.kz/handle/123456789/1687

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