New patterns in Customer behavior and marketing tactics of brands in Retail and HoReCa industries during pandemic in Kazakhstan

Thumbnail Image

Files

Group 6.pdf (1.55 MB)

Date

2021

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

"M. Narikbayev KAZGUU University". Nur-Sultan

Abstract

Description

Keywords

Kazakhstan, pandemic, COVID-19, consumer behavior, marketing tactics and activities, supermarkets, cafes, restaurants, digital

Citation

URI

http://repository.kazguu.kz/handle/123456789/945

Collections

Bachelor's Theses

Endorsement

Review

Supplemented By

Referenced By